Grow an Email List of Dream Clients with Meta Ads on a Small Budget — Funnel Strategy with Jess Tutton (for Coaches & Service Providers)

One of the biggest myths in online business is that you need to post constantly or have a massive audience to grow.

You don’t.

What you do need is a way to consistently connect with the right people… and that’s where email lists and Meta ads come in.

In this episode of Money Magnet Mama, I sat down with ads and funnel strategist Jess Tutton to talk about how coaches and service providers can grow an email list of aligned, ready-to-buy clients using paid ads – without burnout or big budgets.

Why Email Lists Still Matter

Social media is powerful, but it’s borrowed space. Algorithms change. Reach fluctuates. Attention is unpredictable.

Your email list?

That’s an owned asset.

Email allows you to build trust, nurture relationships, and communicate directly with people who want to hear from you.

Ads Don’t Replace Trust. They Support It.

One of the biggest fears around ads is that they’ll feel pushy or inauthentic.

The truth?

Ads work best when they amplify trust you’re already building.

Jess explains how simple funnels, paired with clear messaging, can help the right people find you faster, without forcing or pressure.

You Don’t Need a Big Budget to Start

You don’t need thousands of dollars to run effective ads.

Starting with a small daily budget allows you to:

• Test messaging safely
• Learn what resonates
• Build consistency over time

It’s not about scaling fast. It’s about scaling intentionally.

Sustainable Growth Comes from Clarity

When your funnel, messaging, and energy are aligned, marketing feels lighter.

Ads become support, not stress.

If you want more consistency, less pressure, and a business that grows without constant effort, this episode will help you rethink what’s possible.